Building Your Brand on Amazon

Building Your Brand on Amazon

If you are a manufacturer now tasked with managing your product’s trajectory on Amazon Seller Central, you’ve no doubt grappled with the notion of branding vs. price-based product marketing. Building a brand takes patience, discipline and investment, but...

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Top 10 Advertising Tips for Amazon 3P Sellers

Top 10 Advertising Tips for Amazon 3P Sellers

When Amazon cut all those Vendor Central accounts in March 2019, they opened the door for brands to take a more active role in their business on Seller Central. One huge part of that: full control of your product advertising. I wrote this blog to share our...

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E-Commerce: The New 3PL Must Have

E-Commerce: The New 3PL Must Have

Third-party marketplaces are now an essential part of every manufacturer’s retail strategy, with Amazon being an essential ecommerce channel unto itself. To tackle these challenges, first and foremost, you need an Amazon specialist, helping you navigate...

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Winning with Omnichannel

Winning with Omnichannel

Trying to sell your product in today’s hyper-competitive retail world and only utilizing one or two channels is like trying to win a rowing race with one or two oars when the other team has a full crew powering ahead in unison. Industry leaders predict...

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